Ek Ladki Ko Dekha Toh Aisa Laga has crashed down on Monday (4th day) at box office. Film has registered a big 45% drop from Friday. Drop is even big considering Friday business was on lower side. We might see further drop through the weekdays.
ELKDTAL has collected an approx 1.75 crore nett on day 4. Film total collection thus stands at approx 15 crore nett. Film will fail to touch 20 crore nett mark by the end of first week. Eventually film will cross 20 crore nett mark in India but may not collect much after that.
Luckily film is made on controlled budget and hence, makers may recover their investment when non-theatrical revenues are taken into account. As for theatrical verdict it is heading towards flop, unless film shows some excellent trending from here on.
Collection Breakup -
Friday -> 3.25 crore nett
Saturday -> 4.5 crore nett
Sunday -> 5.5 crore nett
Monday -> 1.75 crore nett
Sunday -> 5.5 crore nett
Monday -> 1.75 crore nett
Total -> 15 crore nett approx
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