January 27, 2016

Airlift Wednesday (6th Day) Collection Update, Holding Well.

Now extended Holiday weekend is over and Airlift moves into real weekdays with Wednesday (6th day). Film has performed exceedingly well till date and now expected to show significant drop starting with today. Film has started slow with occupancy of around 20% in Morning shows today. Occupancy is not that bad when compared to Friday which was around 30%. After that film has shown decent to good jump in Noon to record occupancy of around 30%. 

Film is expected to see big jump from Evening onward as family audiences will be out to theaters and also film word of mouth is fantastic. So, overall drop from Friday will be in acceptable region for today which is a good news.

Occupancy Report of Airlift for Wednesday (Samples only) - 

Morning - 20% [Friday 31%]
Noon - 30% [Friday 41%]
Evening-Night - NA [Friday 74%]

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  1. Today and tomorrow 7.5 and 7 respectively. 1st week total = 87

  2. today 9 to 10 crore if evening occupancy will show good growth otherwise today collection will be 7-8 crore

  3. 2nd weekend will decide Airlift's lifetime collections if today's and Thursday collection will be below 7 crore that means its alarming for Airlift and 150 crore look tough

    I wish that Airlift collect 40 crore in 2nd week



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