January 24, 2015

Baby Slow Start is Not a Big Concern. Tell you why.

From yesterday many has bombarded us with question related to Baby movie opening on Friday. Many asked why Baby took such low opening on day one despite rave reviews and buzz. Yes, honestly we are also shocked by Baby First Day collections. Even it has sent shockwave across Industry specially in trade. But nothing is all lost yet. Real picture of Baby will emerge by Tuesday or by Wednesday. Reason, Baby is enjoying a Holiday weekend from Saturday till Monday.

No doubt Baby should have at least taken an opening of 12-13 crore nett on Friday. There simply can't be any excuse for a 9 crore opening with a wide screen of 2800 screens. In fact on average occupancy for Baby is just around 30-35% for day one.

So, what are the main reasons that are for Baby low opening. We have shortlisted a three.

1. Baby has no song and it misses typical masala factor which might have lead to low opening in Single Screen. Akshay Kumar has significant following in SS, and he misses that this time because of Baby genre.

2. Generally when opening day is a normal working day which was the case in Baby. In that case most of time die-hard fans of that particular star goes to theaters to watch their idol's film. That is called star power. In case of Baby that was missing as many akki fans give it a miss on day one. What is the reason behind that only they can answer. It is better to go to theaters to watch film, rather then sitting in home and trending topics in social media sites for days.

3. Third main reason might be that Akshay Kumar has delivered many average films in recent years except say Rowdy Rathore, Oh My God, Special 26 and to some extent Holiday. So, trust factor of his movies have somehow lost in case of neutral movie lovers. Hence, they might be waiting for film word of mouth to pick up and then might make a decision to see it.

Now last question is whether Baby low opening is a big concern? We say no. Yes it is little bit of concern as opening affects overall collection of the film. But can't just state it as big though. Reason one can't just predict lifetime business of film with single day business. Baby real picture will be out by Tuesday as film enjoy a Holiday weekend from Saturday till Monday (Republic Day). Yes, film needs to pick up well on Saturday and Sunday and should hold well on Monday. After that film need lesser drop on Tuesday and then on Wednesday. If all that factors come as positive for Baby, then who knows film might still be a Big Hit and also a Big Grosser at box office. 

Remember, last year Kick started with opening of 26+ crore to go on to collect huge 230+ crore in its lifetime with good trending. PK started on similar note but trended even better to collect a whopping 337+ crore in five weeks. Even last year Akshay Kumar starrer Holiday started slow but with decent trending crossed 100 crore at box office. If that can happend Baby has still far to go with Holiday weekend on way. We will say, better wait for Monday to pass on and then we can make some prediction on lifetime number of Baby. Till then nothing to worry.

Also Read -  Baby Movie Review

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