September 29, 2017

Judwaa 2 Friday (1st Day) Collection Update for Morning Shows. Good Start!

Judwaa 2 has finally brought big smile to box office after a long time. This film has potential to be an all India HIT riding on the festive time in next 4-5 days. Film has got wide release and opening on Friday has almost made certain that it will strive ahead in opening extended weekend unless film content is negative and drop badly from day 2.


Now coming to Friday (first day) opening numbers for Morning shows. Film has opened to good 30-35% occupancy in Morning shows across multiplexes (samples only). Single screens are not yet started and is expected to open good there also. This means film should easily go over double digit mark for the day. How much more will it collect further, that answer will get clearer as day progresses.

Occupancy for Morning shows looks very good considering film has got wide release in approx 3500 screens. Plus, it is just the Morning shows and occupancy will grow as day progresses. Varun Dhawan has significant following among the youth of today and Judwaa 2 box office opening testifies that.

Judwaa 2 will ride on 'Entertainment' power which was missing in recent Bollywood releases. Plus, film has two National Holidays in first 4 days. Friday is a partial Holiday and there is also Sunday. Plus, film is a solo release. Icing on the cake is that Judwaa released in 90s starring Salman Khan was a runaway HIT and have tremendous recall value. Judwaa 2 will definitely be benefitted from above mentioned factor.

Among all the plusses, only concern is film content. If content is on positive side, film will be simply unstoppable as it is getting solo run. Film will simply zoom past 100 crore mark. However, if content is negative then film will fall after the holiday period is over.


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