Dear Zindagi had a very good start at box office on opening Friday. Film has collected an approx 8.75 crore nett from a limited release. This is mainly occurred because of Shah Rukh Khan star power. Film is performing on higher level and hence, big jump may be missing on Saturday and Sunday. However real word of mouth will come into effect from Monday only.
Dear Zindagi is made on controlled budget and hence, great start has almost ensured that film will be atleast in plus zone. That is bare minimum. A good 3-4 days run will ensure it a Hit status. Even if film hold from here on without any kind of jump, that will be enough. But, question is not whether film will be profitable or not, but whether it can challenge other films of same genre like Pink and Neerja in coming days or not. So, far everything is looking good.