As days are coming nearer to release of Shivaay and Ae Dil Hai Mushkil, things are really hotting up. Both are big Diwali releases. Whatever promos released till date only intensify the battle. Trailer of Shivaay is one of the most liked in history of Bollywood. However, on other hand, ADHM song promos are runaway Hit.
Coming to Shivaay first. Shivaay trailer is grand and on level with Hollywood stuff. It is setting new benchmark in Indian film industry. If film content is anywhere near the level of trailer, it will simply be unstoppable force at box office for few weeks and that is a certainty.
As for as ADHM is concerned. It is directed by none other than Karan Johar. Who knows the pulse of Indian audience. From promos, it is looking like an emotional rollar coaster embedded with friendship and love theme. Songs of ADHM are already chartbuster and there is no doubt youth will come in numbers to watch the flick.
Coming to screening both films are certain to get equal screen space. ADHM is facing some screening issue and if that is not sort out then it that case Shivaay will have the upper hand. As far as breakup. Shivaay should lead in single screens, whereas ADHM should lead in multiplexes.
We will soon put up box office prediction of both the films in coming days. More close to release date. But trade is expecting both films to easily cross 100 crore mark in India. And if content is liked then both films have potential to cross 150 crore also.
Finally, as things stands today, both film are creating positive buzz and it will further increase as it gets nearer to release date.