Shivaay is registering decent advance booking at ticket counters for first day as reports are coming in. This can be considered good as it is pre-Diwali phase and also Ajay Devgn starrer films hardly depends on advances. Mass centers hardly have advances as majority depends on spot booking and Shivaay should do good there. Advances look good considering film is also clashing with another biggie in Ae Dil Hai Mushkil.
Film has reported advance booking of around 21-22% till last report on average across India. Story is same for big and small cities with little up and down. Still one more day left and advance should pick up further. Film should atleast have an opening of above 30-35% across all parts of India. Whether film can touch or cross double digit on Friday that picture will be clear by tomorrow morning. So far advances for Shivaay is decent and hope it picks up further through the day and tomorrow also.