M.S. Dhoni had a terrific start at box office as film has collected an excellent 21.3 crore nett on Friday (1st day). Film started well on Friday Morning shows and after that went from strength to strength through the day. What is exciting that film had hardly any significant face value except brand Dhoni. Also, film has got normal working day release.
Reports of Dhoni is extremely positive. Film is no doubt set to grow on Saturday (2nd day) and Sunday (3rd day). If film collects anywhere close to Friday numbers if not more, then will emerge as resounding Hit at box office despite budget being in upper level.
Film is well course for 65-70 crore nett opening weekend mark. For that it needs to hold extremely well on Saturday. Advance booking of Saturday suggest film is set to perform well again on day two. Brand Dhoni is rocking in Indian theaters right now.