Ae Dil Hai Mushkil is garnering good advances at ticket counters for first day despite being pre-Diwali phase, specially in multiplexes in big cities. Around 30% advances (samples only, till last report) film is registering all across country for Friday. This is good considering still one day left and Friday being pre-Diwali.
Film has registered very good advances in leading multiplexes in places like Delhi, Gurgaon. There advances are around 40% or above. In rest of India advance booking is decent with ranging between 20-30%.
ADHM will be screened in around 2500-2600 screens as per early estimates. Looking at the current advances film is almost certain to open 40% and above at box office. Means film in all probability will look for double digit start. If that happens it will be good start for the film as it is clashing with another biggie in Shivaay and business should further pick up on Monday (4th day). So, it is good news coming for ADHM and rejoice for all the fans.