In recent years we have used to see many Bollywood films falling absolutely flat specially in first half of the year. However 2016 has come with little respite as few small films has done good business. Airlift which is relatively bigger film has already crossed 100 crore mark. After that smaller film like Neerja has went onto become a big grosser and big Hit at box office. Now Kapoor & Sons is running well in theaters and is already declared as Clean Hit.
Now all eyes are shifted towards Ki & Ka which is releasing this Friday. Hope Ki & Ka starts April with bang.
First good news for Ki & Ka is film is set to release in around 1500-1600 screens across India from initial estimates. This is big for such genre film. Hope film starts on good note and receive positive feedback from audiences to show good business through the whole weekend.
Ki & Ka budget is controlled in around 40 crores [Inclusive P & A]. Hence, if film does decent business also recovery should not be difficult. Non-theatrical recovery [Satellite + Music + others] should be around 15 crores approx. Around 8-10 crore should easily be recovered from Overseas unless film fails badly there. Hence, if film goes till 35 crore nett region in India, it should be a safe proposition. As for film being Hit it should do over 50 crore nett business.
Ki & Ka running time is around 2 hrs 5 min. Film has received UA certificate from Censor Board (CBFC).