Airlift has taken decent start at box office in Friday (First Day) Morning shows. Initial report is also good and that means film should show good jump through the whole weekend. Airlift has opened to 30% occupancy in Morning shows from whatever limited samples we have right now. Start is not bad considering today is normal working day and weekend is still to start. Also, considering film genre and face value start can be considered good. Hope film grows from here big time and word of mouth picks up.
Airlift main target for the day is to look for double digit finish. If film first day collection crosses 10 crore nett mark, then expect a good extended first weekend with Republic Day Holiday falling on 1st Tuesday. So, far start suggest film is on track for achieving that. Also, Airlift is well budgeted and hence if film gets a decent run in first week itself has strong possibility of being a Hit at box office.