Mr. X starring Emraan Hashmi has taken shockingly poor start at box office on Friday (1st day). Film opening in Morning shows is just around 10-15% which is extremely low numbers. Film picked up little to register 15-20% opening in Noon shows, but that is still in lower range. Mr. X carrying significant budget and needs to start well to survive at box office. But such low opening has sent shockwaves across the industry. Also, first reports of the film is not great and hence, we might not see the necessary word of mouth through the opening weekend.
Emraan Hashmi has now delivered series of flop films in recent times and Mr. X may soon add to that category unless it picks up hugely from Friday evening onwards as weekend is approaching. Still fingers are crossed and hope that film picks up from here. Although chances are very slim considering the size of opening film has got. Bad days for trade continues as one more film looking like biting the dust in coming days.