January 9, 2015

PK 4th Week (Friday) Collection Update

PK has started slow on 4th week at box office. Film opened low on 4th Friday Morning today. Also, film screening is reduced big time because of release of Tevar. Film will see a significant drop in collection from 3rd Thursday which is pretty normal. PK has enjoyed dream run till date as there is no opposition at box office. But with release of Tevar film is facing first stiff competition. PK should remain steady in lower end from here till its end of running. As per latest film is registering decent occupancy of around 30% in Evening-Night shows. Expect occupancy to multiply on 4th Saturday and 4th Sunday.
As for 4th Friday. Film has started slow in Morning. After that film has hold on to lower occupancy in Noon shows. From Evening film is showing decent jump as family audiences are coming to watch it again. 

PK is aiming for a decent 4th weekend of around 7-8+ crore nett. Film should show good jump on Saturday and Sunday considering film good word of mouth. Pk has collected 320 crore nett at box office and if film shows good jump through the weekend, then film will head over 330 crore nett before the 4th week ends.

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