Generally when big film is about to release advance booking of the film starts around 5 days ahead from say Sunday onward. In few cases advance booking even starts 7 days ahead. But in case of Happy New Year, Advance Booking is still to start.
Film is releasing on Diwali festive time and early start for advance booking is a good news to go with. Earlier the advances, earlier are ticket bookings and thus, may be bigger the occupancy in opening day at least. Still late advance booking also can make up for lost time, but it is some what irritating to note that Happy New Year which is one of the much awaited biggie of the year advances still not started at least in selected places. Yes, few cinemas have started advance booking of HNY from Sunday, but that also in negligible range compared to all India.
Hope soon all the negotiations, permutations and combinations are solved soon between exhibitors and makers of HNY and advance booking is started as soon as possible. Lately we have seen few illogical mismanagement from production team of the big film released in recent times, that have hampered it in long run at box office.
As far few exhibitors report, all negotiations are resolved between makers of HNY and them and advance booking will start from Wednesday just 2 day ahead of release. Hope record numbers of ticket sold from then on to make up for lost time.