September 23, 2014

Daawat-e-Ishq and Khoobsurat Monday (4th Day) Collection Similar

Both Daawat-e-Ishq and Khoobsurat has a similar collection on 4th day (Monday) at box office. Both film has collected around 1.75-2 crore nett on Monday as per estimates. Drop from Daawat-e-Ishq is bigger because of better Sunday or for that matter better Friday. Drop is normal for Khoobsurat, but even that film under-performed little bit in first weekend.

Coming to Daawat-e-Ishq first, film had registered a big drop of around 65% from Sunday. Drop is around 50% from Friday also which is significant. Film already performed below expectation in first weekend despite good face value and screen count. Daawat-e-Ishq four day total now stands at approx 16 crore nett mark. Film should collect little over 20 crore nett in first week, which is much below par number. Film needs to sustain well this weekdays and hope that had good second week run also at box office.

Coming to Khoobsurat it is doing more or less on expected level considering film had face value in Sonam Kapoor only and has got limited release. Movie registered a drop of around 60% from Sunday and a drop of around 35% from Friday which is pretty normal. Problem is film started slow at box office and hence, first four days numbers are just ok. Film has accumulated around 13.25-13.5 crore nett till end of Monday. Film will close in on 18 crore nett in first week and will now depend on another good run in second week at box office to reach safety.

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