August 25, 2014

Mardaani First Weekend Collection Decent.

Mardaani had a decent first weekend as it has collected an estimated 14-14.25 crore nett. Film started decently on Friday and after that picked up immensely well through the weekend.

Mardaani has collected around 5.75-6 crore nett on Sunday and registered good growth of around 25% from Saturday. Good news is that Saturday also showed good growth of around 35% from Friday which is most important. In fact better Saturday trend suggest film should hold well in weekdays.

Queen is so far the biggest success story of 2014 considering it had only a female star value in Kangana Ranaut. Mardaani might be the next one with Rani Mukerji in lead role. First Queen and now Mardaani proves that box office success is not only depended on male dominated industry any more. An actress can also deliver successful films for that content had to be good. Yes, there are either good films or bad films. A good film with no star value and screen clashes can still emerge as success. Mardaani might be the latest example of that.

As far as trade is concerned Mardaani is a sure shot success as it is made on limited budget. Film is sure to earn profit considering the start it has got. Previous female centric films which are clean Hits in recent times are The Dirty Picture, Kahaani, Queen. Hope Mardaani adds to this prestigious league. What is encouraging is today audiences are lapping good films with both hands and coming to theaters irrespective of genre or superstar involved.

Collection Breakup - 

Friday - 3.5 crore nett.
Saturday - 4.75 crore nett.
Sunday - 5.75-6 crore nett (est).

Total - 14-14.25 crore nett (approx).


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