Entertainment started decently on Sunday (3rd Day) Morning shows. Film registered an average occupancy of around 35-40% in Sunday Morning shows. But film has picked up immensely from Afternoon onward and is right registering huge occupancy in the range of 70%. In places where Raksha Bandhan Festival is celebrated showed lesser occupancy in Morning-Noon shows. But film has benefitted from Festive occasion as showed good jump from Afternoon onward. Looking at trends film should do well in Evening and Night shows also.
Right now Entertainment is registering excellent occupancy in places like Delhi, Kanpur, Hyderabad, Lucknow. Places like Mumbai, Gurgaon, Pune also is doing good.
Moderate start in Morning shows suggested that film might struggle to put up good jump from Saturday. But that not the case anymore as film is showing much better collection than Saturday and it is doing pretty well as if now.
Occupancy Report of Entertainment for Sunday Afternoon Shows (Selected Cinemas) -
Delhi - 75% [35% Morning]
Gurgaon - 60% [30% Morning]
Mumbai - 55-60% [45% Morning]
Hyderabad - 85-90%
Pune - 55-60%
Kanpur - 75-80%
Lucknow - 85-90%
Entertainment has collected around 22.25 crore nett in first two days. Looking at the trends First Weekend collection is right now heading for 35-36 crore nett mark. If film sustains well in Evening-Night shows like what it is doing at present, then weekend collection may go even higher than the expected trend.