August 9, 2014

Entertainment Saturday (2nd Day) Collection Early Trends. Holding Well.

Entertainment is holding well on 2nd Day (Saturday) at box office as early reports of day are coming in. Film is doing relatively well in places like Northern Part of India. But in rest of India film is under performing which is little bit alarming of sort. Film is currently registering 55-60% occupancy in Saturday Evening-Night shows which is definitely ok, but could have been better. 

Film however had a good start on Saturday Morning in comparison to Friday Morning shows. In fact film showed a 20-25% growth in business in Morning shows from first day. After that film hold well in Noon-Afternoon shows with occupancy on or better than Friday. However Saturday Evening-Night shows collections are just on par with Friday or just little better.
Single Screens reports are awaited. Hope film sustain well there as generally film shows drop in collection on 2nd day.

Looking at early trends film is again set to touch double digit mark for second day running. However touching a respectable 14-15 crore nett is looking a tough task right now.

Occupancy Report of Entertainment for Saturday Evening-Night Shows (Selected Cinemas) - 

Delhi - 65% [40% Morning]
Gurgaon - 55% [35-40% Morning]
Mumbai - 55% [35% Morning]
Hyderabad - 75% [30-35% Morning]
Kanpur - 30-35% [20% Morning]
Lucknow - 50-55% [35% Morning]
Pune - 40% [45-50% Morning]

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  1. Below of my expectations. I expected it to cross atleast 15 + crore day one. Hope, it will do better than Hamshakal in coming days.

  2. @virat yah bro i dont know why akki is doing such crap movies like this. he is capable of more than this. bakwass movie.