Entertainment is showing good growth in business on 1st day (Friday) specially in Evening and Night shows as per latest reports received. Film started rather slowly in Morning Shows with occupancy in the range of 30-35%. After that film sustained well in Noon-Afternoon shows and registered occupancy in the range of 40% which is decent. Film has picked up well from Evening onward and right now registering very good occupancy of around 55-60%. Still late night shows are left and if film holds well there then it will be heading for a decent first day collection despite a moderate start in Morning.
Film is doing very well in Delhi, Gurgaon, Hyderabad, Lucknow. Film has also picked up the pace in Mumbai which is slow in first half of the day. Pune is still on lower side, but has picked up from first half of the day. Overall occupancy is decent to good.
Major single screen reports are still to be received which is a strong zone of Akshay Kumar in Northern and Mass belt. From samples film is registering on average occupancy of 40-50% there on for 1st day.
It is too early to make any prediction for Entertainment at the moment. Looking at the trend film is doing good in later part which has almost ensured that film will do double figure business for day one. Whether it can touch a respectable 14-15 crore nett for 1st day is now mainly dependent on Late Night shows and major single screen business which report is still to be received.
Occupancy Report for Entertainment for Friday Evening-Night shows (Selected Cinemas) -
Delhi - 60%
Gurgaon - 60%
Mumbai - 55%
Hyderabad - 65-70%
Pune - 40-45%
Lucknow - 50%