August 30, 2014

Entertainment 3rd Week Collection.

Entertainment has collected around 1.8-2 crore nett on third week at box office as per estimates. Film again had a big drop from second week. Film screening is reduced to minimal with the start of week 3 and hence, it reflected further in its collection.

Entertainment total collection after 21 days is approx 70.6-70.8 crore nett mark. Film lifetime collection will now certainly wrap up in around 71.5 crore nett at most. Film has emerged as average grosser at box office. Makers will somehow break even when non-theatrical, overseas revenue are added up with Indian Theatrical ones. However it is bad news for Distributors as most of them will unable to recover their full investment.
Akshay Kumar had just delivered a Hit in Holiday recently, but luck is not on same side again with Entertainment. Film might have fared better had been released in some other time and not sandwiched between Kick and Singham Returns. But that is not guarantee as good films score whichever date it get released. 

As for Tamannaah Bhatia her poor luck continues in Bollywood with Himmatwala becoming a disaster whereas Entertainment just an average film. Hope she might be third time lucky though.

Akshay has another release left in 2014 with 'The Shaukeens' which is set for release on 21st November, 2014. Film also stars Lisa Haydon, Anupam Kher, Paresh Rawal and Annu Kapoor in pivotal roles.

Collection Breakup - 

1st Week - 55.6 crore nett.
2nd Week - 13.2 crore nett.
3rd Week - 1.8-2 crore nett (est).

Total - 70.6-70.8 crore nett (approx).

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  1. Another flop by Akshay Kumar SIR as usual. That's why I don't like him. Cheap person.

  2. Wow Akshay Crossed 70 Cr Mark…Congo Akkians :D