June 7, 2014

Holiday Saturday Collection Early Trends. Good Jump.

Holiday - A Soldier Never Off Duty has registered good jump everywhere on Saturday (Second Day) at box office as per latest reports. Film today opened to 40% occupancy in Morning shows. After that film showed reasonable growth and registered occupancy of 50% on average for Noon and Afternoon shows, which is good. 

From latest, film is registering occupancy in the range of 50-60% right now for 4-6 pm shows. Trend suggest that film should register over 60% occupancy for Evening and Night shows. And if that happens Holiday is heading for a good Saturday numbers at box office.

If occupancy is compared till 6 pm on Saturday to Friday in multiplexes, then film has registered a jump in the range of 30-35% which is pretty good. Hope same trend continues for rest half of the day. Major single screen data is still be received for the day and that will also decide where film stands on 2nd day.
Though it is too early to make any prediction for the day, as Night shows are still to start. But looking at trends and advance booking report for Night shows, film is heading for 15-16 crore nett range for the day. Final numbers may come higher or lower considering how Night shows performs in actual.

Occupancy Report of Holiday for Saturday Noon & Afternoon Shows (From Samples)

Delhi - 50%
Gurgaon - 60%
Mumbai - 45-47%

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