December 19, 2013

Dhoom 3 - Silence Before The Violence!

Dhoom 3 is about to release at box office tomorrow (20th December, 2013) with much fanfare. There is a dialogue in R... Rajkumar (recently released) - 'Silent Ho Jaa, Warna Mein Violent Ho Jaaunga..' Same goes for Dhoom 3. There is absolutely lull at box office except R... Rajkumar running in lower level. And hurricane is ready to strike from Friday Early Morning at theaters nearby. Trade is waiting bated breath for Dhoom 3 to unleash. Audience is waiting eagerly for the much awaited film. 

Although Dhoom 3 is releasing on a Normal Weekend, but it will get additional Holiday Benefit on Christmas (6th Day) and New Years Eve. Film has registered huge Advance Booking for First Day and same should happen for at least the Opening Weekend. Aamir Khan is coming to big screen after a long one year wait after Talaash. Katrina Kaif is also back from a long hiatus after Jab Tak Hai Jaan. Abhishek Bachchan and Uday Chopra are back as favourite Dhoom character 'Jai Dixit' and 'Ali Akbar'.

Dhoom 3 is no doubt challenging all the existing box office records at the moment. And it will come as a surprise if film fails to set some new benchmark if not all. If content is good, even a lifetime collection of 250 crore nett or even more can't be ruled out. Don't be surprised if film touches 200 crore nett in less than 10 days flat. Who knows with humongous expectation, wide release, fabulous star cast and film from Yash Raj Films anything is achievable. Only thing is the film content and word of mouth. Rest all will be taken care of by the audiences.

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